Why subscribe to Building Momentum?
You work in a B2B SaaS business, and things are… okay.
Sales are promising, but deals could be moving faster.
Product development is running, but is more of a guess than anything else.
You’ve got the foundations of a brand and marketing is happening.
But when you sit back and review the big picture, you know that there’s something missing. You’re lacking momentum.
Join marketers and leaders from companies like Zendesk, Klue, Similarweb, Chargify, Google, Hubspot. Subscribe now: it’s free!
My goal is to help build momentum in your B2B SaaS business.
I believe that momentum is the outcome of focus and confidence.
What to expect
Every Thursday, you’ll receive an email from me with templates, articles, experiences, case studies and more to help you get stronger, faster.
Some of the topics covered across Building Momentum include:
Positioning and messaging
Go-to-market strategy
Category creation
Narrative design
Value proposition design
Buyer journeys and sales enablement
Repeatable sales processes
Pricing and packaging
Customer research and segmentation
Product management and feature prioritization
Customer success and customer marketing
Repeatable marketing processes
And I’m always open to suggestions and topics you’d like to see covered.
Who am I?
My name is James Doman-Pipe, and I’ve been a tech product marketer for over a decade. I’ve helped grow multiple SaaS businesses from early iteration to growth and successful acquisitions.
I’m primarily interested in how businesses make strategic commercial decisions around product, marketing, and sales - and how they (attempt to) execute on those strategy.
Find me on LinkedIn - say hi!
Let’s work together
I run Inflection Studio — a product marketing and go-to-market practice that helps B2B SaaS teams turn traction into scale.
Through focused positioning, sales/marketing narratives, and product launches, we help founders and marketing leaders sharpen their story, align their teams, and build systems for repeatable growth.
Want help turning traction into scale? Let’s talk positioning, narrative, and GTM.
