Why subscribe?
Most B2B SaaS companies don’t have a strategy problem. They have a direction problem.
Sales conversations drift. Launches land flat. Marketing runs hot but pipeline stays cold. Everyone’s busy, but nothing compounds.
Building Momentum is about fixing that.
Every Thursday, I share frameworks, teardowns, and hard-won lessons on positioning, GTM strategy, and product launches: the decisions that determine whether a company scales or stalls.
Join 2,000+ marketers and founders from Zendesk, Klue, Similarweb, HubSpot, and more.
My goal is to help build momentum in your B2B SaaS business.
I believe that momentum is the outcome of focus and confidence.
What you’ll get
Practical, opinionated takes on:
Positioning and messaging that actually differentiates
Go-to-market strategy for Series A/B SaaS
Product launches that move pipeline (not just press
Buyer narratives and sales enablement
Pricing and packaging decisions
No fluff, no “10 tips” listicles… just the stuff that moves the needle.
Who am I?
My name is James Doman-Pipe, and I’ve been a tech product marketer for over a decade. I’ve helped grow multiple SaaS businesses from early iteration to growth and successful acquisitions.
I’m primarily interested in how businesses make strategic commercial decisions around product, marketing, and sales - and how they (attempt to) execute on those strategy.
Find me on LinkedIn - say hi!
Work with me
I run Inflection Studio — a product marketing practice that helps B2B SaaS teams turn traction into scale.
We help founders and marketing leaders nail positioning, sharpen their sales narrative, and launch products that actually land.
