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Pricing & Packaging

The big misconception about product launches
A feature release isn’t a launch. Get my tips on how to orchestrate a product launch that actually delivers results.
Feb 21 • 
James
How to define pricing for brand new products
Product marketers are often asked to support or lead pricing projects. Here's a process you can follow to go from 0 to $.
Jan 17, 2023 • 
James
Your pricing page doesn't need to show pricing
My answer to a common question. It's absolutely fine to not show pricing on your website.
Dec 6, 2022 • 
James
Four pricing page considerations
Your pricing page is the second-most important page on your site. Here are four tips to think about.
Oct 31, 2022 • 
James
Driving alignment on pricing objectives [Product Marketing Template]
Template inside.
Feb 17, 2021 • 
James Doman-Pipe
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